Video xml sitemap is a new advance feature added in seo. There is no free tool available to generate a video xml sitemap. You need to create it manually. You can optimize the video sitemap. It will also help you to increase your CTR.
At the time of creating video sitemap you need to be very careful about the name of the video file. Some specific file format supported by google. Otherwise you need to specify the name of the player through which the video can be played. That player should be available freely.
You can mention the title, description and keyword in the video xml sitemap. It will help you to rank your video in SE's.
Saturday, September 12, 2009
Thursday, September 3, 2009
Breaking News for SEO World
Now Google is changing the algorithm. Recently few sites are getting site links very easily. According to the SEO experts those sites should get site links later on. But they have got site links because google is changing the algorithm.
It may effect the entire crawling rate and other search process. But it expected that google is doing this to perform in a better way. So let's hope for the best and keep on your eyes for next change.
It may effect the entire crawling rate and other search process. But it expected that google is doing this to perform in a better way. So let's hope for the best and keep on your eyes for next change.
Web updates for SEO's
Google webmaster tool is the best way to track and maintain your website performance. But some time google also not able to perform well. Recently a tab of google webmaster tools was not working. That was Generate robots.txt file. If you have a google webmaster account then you can log in and check this tab. If you write the name of some directories or folders of your site which you want to block or allow then the robots.txt file is not generating. It may be a temporary error but it can be a problem for a beginner. I hope google will solve this issue very soon. Try this out and experience this.
Saturday, August 29, 2009
Update for Optimizers
Google is the #1 search engine in the world and shows most accurate results from its huge database. More than 70% optimizer optimize a website or web page by targeting google.
They also follow rules of google. Recently google is changing the guidelines. Google is not recommending "no follow" attribute. Earlier google recommend that "no follow" attribute should not be used for more than 2 pages in a website. But now google is not recommending "no follow" attribute.
They also follow rules of google. Recently google is changing the guidelines. Google is not recommending "no follow" attribute. Earlier google recommend that "no follow" attribute should not be used for more than 2 pages in a website. But now google is not recommending "no follow" attribute.
Friday, August 28, 2009
Update for SEO Experts
New script is introduced to control crawler based search engines. Through this script you can notify search engines how much time crawler should crawl any particular site.
crawl-delay: 10
You can write the above script in robots.txt file. Many seo experts are using this script to optimize websites. But google is not following this script. It can be good for other crawler based search engines. It may effect your rank in google search. Google is following different algorythm. If you want to use this script then it is recommended to use it for other crawler based search engines like Yahoo, bing etc.
Search Engine Ownership
Google serves compititive results for any frase. Many companies are targeting google and optimizing their websites and webpages to get better rank in google. Even many times people pay money to SEO companies only for get ranked in google. There are some difference between googlebot and other search engines like slurp and msnbot but if any one get rank in top 10 results on google for any compititive keyword then it is possible to get a good rank in yahoo and bing.
AOL is one of the polpular search engine which has partnership with google. It is also known as large engines like google, yahoo and bing because of its huge database and new technologies. Google also has tie-ups with Ask.com, Netscape, Iown.
Yahoo owns and uses a different technology known as Inktomi's. Yahoo has partnership with AllTheWeb, Lycos, Alta Vista.
Msn (bing) does not own anyone. It uses its own database from last couple of years.
Wednesday, August 26, 2009
Effective SEO
Search engine optimization is a part of Internet Marketing. The other parts of Internet Marketing are E-mail Marketing, Google Ad words, Marketing through Promotional Banners etc. Content plays a major role in search engine optimization. Without reach content you can't attract more people. So if you get the listing in top 10 results of google, yahoo or msn it is not guaranteed that you will get good CTR (click through rate). Your content will help you to increase the CTR. Some time people look for new and fresh content. It means if you copy the material from other sites and use in your website or web page then you will not get better result.
The effectiveness of any seo practice depends on the keyword you are targeting. Without relevant keywords you can't get better traffic through search engines. So identify the relevant keyword is the first and one of the most important task for seo. A search engine optimizer can optimize a website or web page through two different ways. One is On page optimization and other one is Off page optimization. Both are important for any website optimization.
On page optimization includes the followings points:
Off page optimization includes the following points:
The effectiveness of any seo practice depends on the keyword you are targeting. Without relevant keywords you can't get better traffic through search engines. So identify the relevant keyword is the first and one of the most important task for seo. A search engine optimizer can optimize a website or web page through two different ways. One is On page optimization and other one is Off page optimization. Both are important for any website optimization.
On page optimization includes the followings points:
- Keyword Research & Analysis
- Keyword Density, Keyword Prominence, Keyword Frequency
- Title tag, Meta tag, Head tag
- Code structure, Internal link structure, Anchor names
- Site map creation
- robots.txt file creation
Off page optimization includes the following points:
- Article submission
- Link building
- Press release distribution
- Directory submission
- Social media marketing or social book marking
Tuesday, August 25, 2009
Introduction to Serach Engine Optimization
Search engine is a website where you can search any information on web. You will get a search box where you can type any keyword or string to search. According to your query search engine will provide several types of documents like websites, webpages, documents, images, videos etc.
Depending your search string search engine will pick relevant information from its huge database and show you the list of results.
Search engine optimization is the way through which you can create seofriendly website. Seo practice is very much effective for crawler based engines. There are some other types of search engines available like Directories, Meta engines, Vertical search engines etc.
Search engines crawl webpages frequently. This frequency depends on the algorythm of different seacrh engines. Like google follows different algorythm for crwaling and yahoo follows different algorythm. Search engines can identify which webpage is more frequently updated and which webpage is less frequently updated. Frequency is one of the most important factor to determine the search result. There are some other important factors which you need to consider when you optimize your website or webpage.
Depending your search string search engine will pick relevant information from its huge database and show you the list of results.
Search engine optimization is the way through which you can create seofriendly website. Seo practice is very much effective for crawler based engines. There are some other types of search engines available like Directories, Meta engines, Vertical search engines etc.
Search engines crawl webpages frequently. This frequency depends on the algorythm of different seacrh engines. Like google follows different algorythm for crwaling and yahoo follows different algorythm. Search engines can identify which webpage is more frequently updated and which webpage is less frequently updated. Frequency is one of the most important factor to determine the search result. There are some other important factors which you need to consider when you optimize your website or webpage.
Why SEO
Seo is a strategic and effective tool for web marketing. It is an acronym of Search Engine Optimization. In today's compititive world seo can bring more users to your business. Seo is a process through which you can reach to your target audience.
To get best result from SEO practices you need to ensure that your website is seo friendly. It means each page of your website should maintain seo rules. Otherwise your web pages will not be indexed properly by search engine crwalers.
There are different search engines available in global market. Google is the #1 serach engine. Yahoo and Bing (MSN) is holding the second and third position. Some other search engines are ask.com, alexa.com, rediff.com etc.
Different search engine follows different algorythm. Different search engines are using different softwares for searching the relevent data. These softwares are known as crawler or spider. Google is holding 65% of global market where yahoo and bibg is holding 30%. Recently Yahoo and Bing merged to beat google. Even currently some advance script wre introduced in the field of SEO which are supported by all major search engines except google. Most contrvercial topic is "crwal-delay: 10". It is not yet clear that how many search engines are suppoting this script. Many companies are using this script for better result but some webmaster editors are not recommending this script for googlebot.
Now everybody is trying to promote their product or services through electronic media and web is the most cheapest way. That's why seo is one of the fastest growing field in web world.
To get best result from SEO practices you need to ensure that your website is seo friendly. It means each page of your website should maintain seo rules. Otherwise your web pages will not be indexed properly by search engine crwalers.
There are different search engines available in global market. Google is the #1 serach engine. Yahoo and Bing (MSN) is holding the second and third position. Some other search engines are ask.com, alexa.com, rediff.com etc.
Different search engine follows different algorythm. Different search engines are using different softwares for searching the relevent data. These softwares are known as crawler or spider. Google is holding 65% of global market where yahoo and bibg is holding 30%. Recently Yahoo and Bing merged to beat google. Even currently some advance script wre introduced in the field of SEO which are supported by all major search engines except google. Most contrvercial topic is "crwal-delay: 10". It is not yet clear that how many search engines are suppoting this script. Many companies are using this script for better result but some webmaster editors are not recommending this script for googlebot.
Now everybody is trying to promote their product or services through electronic media and web is the most cheapest way. That's why seo is one of the fastest growing field in web world.
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